Danicwin

The Deal

Exit & Succession

A good exit is engineered, not stumbled into. Twelve to eighteen months of deliberate work lifts value, tightens the numbers, prepares the data room and — most importantly — lets you negotiate from a position of strength.

Who it's for

Founders who recognise themselves in one of these.

  • Owners thinking about a sale in the next 1–3 years, whether trade or private equity.
  • Founders approached by a buyer, unsure whether the offer on the table is fair.
  • Businesses that look profitable but haven't been through the discipline of due diligence.

A three-step approach

Deliberate, sequential, no theatre.

1

Phase 1

Exit-readiness audit

A structured, honest look at what a buyer will actually find — customer concentration, contract quality, systems, key-person risk, EBITDA hygiene, working capital, tax posture. Every red flag, ranked.

2

Phase 2

Value engineering

6–12 months of deliberate work to lift the drivers a buyer pays for: recurring revenue mix, margin, growth trajectory, management strength, clean numbers. Boring on the surface. Multiples of impact on price.

3

Phase 3

Deal process support

Advisor selection, information memorandum sanity-check, sitting alongside you through management meetings, DD questions, SPA negotiation and completion — protecting value and tempo.

What you get

Deliverables.

  • Exit-readiness audit — a private, unflinching document.
  • Value-driver improvement plan with quarterly milestones.
  • Normalised EBITDA workings and add-back schedule.
  • Pre-DD data-room preparation and gap list.
  • Buyer landscape overview — trade, PE, MBO options.
  • Alongside-you presence at management meetings and key negotiations.

What changes

Outcomes.

  • A business that stands up to institutional due diligence without drama.
  • Higher, cleaner, more defensible EBITDA on completion.
  • A shorter, calmer transaction with fewer late-stage renegotiations.
  • A founder who lands on the other side of the deal without regrets.

FAQ

Questions we hear a lot.

No. We don't run the sale process, prepare the IM or take a completion fee. We're the founder's advisor — sitting on your side of the table through advisor selection, the process itself and everything before and after.
Ideally 18 months before you want to be in a process. Twelve is workable. Six is triage. Once a buyer is at the table it's largely too late to lift value — you're negotiating what's already there.
In our experience: recurring/contracted revenue, customer concentration under 15%, gross margin trend, growth rate, quality of the management team, and — crucially — how little the business depends on the founder day-to-day.
Yes. They're very different processes with very different outcomes for the founder — cash mix, roll-over equity, ongoing role, cultural fit. We think this through with you before any advisor is appointed.

Ready when you are

Let's talk about what comes next.

A discovery call is free, unhurried, and specific to your business. If we're not the right fit, we'll say so.